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Lovekins was born from a mother’s determination to find a better way to care.

Our Story

Founder Amanda Essery, a sixth-generation Chinese Australian born and raised in Darwin, was already crafting gentle, homemade preparations for her son Ethan’s delicate newborn skin. But it was after the birth of her daughter, Heidi who developed severe eczema and struggled with chronic dryness, that Amanda’s purpose became clear.

Disheartened by the short-term relief of steroid creams and concerned about their long-term effects, Amanda turned to her cultural heritage and the healing power of native Australian botanicals. She set out to create a safe, premium, and long-term solution that was both effective and nurturing, one that supported skin health without compromise.

What began as a deeply personal journey over a decade ago has since evolved into Lovekins - a trusted Australian brand built on purity, science, and uncompromising quality, offering natural + innovative care for mothers, babies, and women at every stage of life.